Lioele is a Korean cosmetic and skincare brand that was formed in 2003, and it has been broad-casted live on Arirang TV as a leading cosmetic brand in Korea. Lioele has partnerships with many countries such as Singapore, Vietnam, Philippines, Indonesia, Poland, Canada and the U.S. . Lioele has an extensive range of products including Korean BB creams, primers, make-up base, foundation, concealer, powder pact and twin cake, loose powder, blush and highlighter, eye shadow, mascara, eyeliners, false lashes, eyebrow makeup and pencils, lipstick, lip gloss, lip tox, lip tint, and lip essence. For skincare, Lioele offers a whitening line, hydration line, trouble care line, cleansing line, and Cell Alive Delivery (C.A.D. Cell) whitening and wrinkle care line. Lioele also carries special skincare products such as mists, ampoules and specific eye care products. Lioele has a special line for sun care, pore care, peels, packs, face masks, body care, hand and foot care, nail polish and accessories like makeup brushes.